CharityEngine Blog

Every day, nonprofits collect some of the most sensitive information a donor can share—names, addresses, payment details, and more. Keeping that information safe isn’t just a responsibility; it’s a matter of trust. And as recent headlines have...

There’s a reason that nearly 25% of nonprofit digital marketers and fundraisers consider their CRM the most effective tool in their tech stack. Studies show that CRM implementation increases productivity, saving teams 10-15 hours of time each week...

As a nonprofit development executive, you’re expected to drive growth, build meaningful donor relationships, and improve ROI, all while managing a team that’s juggling too many tools, too much data, and never has enough time.

Have you ever tried a restaurant just because a friend said it was good? Or, maybe you’ve watched a movie without knowing anything about it, except that your sister told you she couldn’t look away. We’re naturally inclined to follow the...

Imagine you’re buying concert tickets online from a glitchy website. You click “Submit,” and you’re redirected to the website’s homepage with no confirmation message. Did your payment go through? Or did someone with nefarious intentions just gain...

When you think about the donor journey, you realize that there is a lot of real estate between a prospective donor learning about your nonprofit and clicking the "Donate" button on your website. Which raises this question: What is your organization...

Research shows 53% of nonprofits collect donor data, and if you're one of them, you may be wondering whether you're tracking the right metrics. After all, donor analytics can inform your donor engagement tactics, fundraising efforts, and campaign...

Nonprofits know they need to attract new donors to increase fundraising and grow their mission, but an equally important (and beneficial) task is keeping the donors you already have. After all, keeping a donor is easier and less expensive than...

Most nonprofits are busy with initiatives designed to change the world. But changing the world requires a lot of hard work, and studies show manual processes and limited capacity are pervasive pain points for nonprofits.

We're biased, but we think technology is the best partner when you're trying to plan an event. After all, the stakes are high. A whopping 81% of donors attend fundraising events, making well-executed events a vehicle for retaining donors, attracting...