Julie Kennon

Budget cuts. Spending freezes. Tornados, floods, and wildfires. Leadership scandals.

It’s easy to dream up new fundraising ideas and imagine wild success. But it’s a lot smarter—and more effective—to rely on data. Tracking data can illuminate trends in donor behaviors and motivations that allow you to tailor your outreach efforts in...

Planning an event this year? Events give your nonprofit a chance to engage donors, raise funds, and have a blast doing it. From our largest clients planning elaborate galas to our growing nonprofits hosting fun runs, adding events is an effective...

These days, many nonprofits are concerned about losing—and replacing—grant money. While it’s always advisable to diversify revenue streams when one is under attack, it doesn’t mean you shouldn’t continue to apply for funds.

Did you know that Google offers eligible nonprofits up to $10,000 monthly in free advertising? Through the Google Ad Grants program, nonprofits can leverage Google Search ads to increase visibility, attract supporters, and amplify their mission, all...

You know the story. You care deeply about a mission, and you find others who share your passion. Together, you raise money, advocate, and make an impact. But as you grow, something unexpected happens—fees and technology costs start eating away at...

These days, it’s hard to confidently say that federal grants to nonprofits are certain to continue as they have in the past. But this is true of any source of fundraising income: direct mail got expensive. Too many emails put you in spam jail....

We have all become accustomed to how fast technology changes. Whether a car that’s just a few months newer can drive itself or the new iPhone upgrade means AI can do your laundry, there’s always something newer and shinier just around the corner.

Managing nonprofit finances can be a challenge. Between tracking donations, reconciling deposits, and ensuring your database aligns with your accounting system, it’s easy to feel overwhelmed. But CharityEngine’s integrations with QuickBooks Online...

There are many reasons someone might choose to donate to a nonprofit. Often, it’s straightforward financial generosity or the desire for a tax benefit. However, most donors' true motivations run much deeper and are influenced by emotional, social,...