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Julie Kennon

Julie Kennon

Julie Kennon is a corporate communications expert with a love of writing. As CharityEngine’s Director of Content, she’s responsible for written and video content and incorporating it into a broader, content-driven marketing strategy. Before joining CharityEngine, Julie served as the Director of Communications for Astriata, a design and web development company. Previously, she was a writer and corporate communications consultant for multiple individuals and businesses in different industries. Even before that, she was the Director of Corporate Communications for a company that sent her all over the world and taught her a lot about the fascinating world of power plants. (That's a joke. They're boring.) When Julie’s two children were younger, she burned up her keyboard as an editorial writer. Her work appeared online in cool places like the New York Times and Psychology Today websites and in print in local magazines. She reached fame (in her own eyes) when her writing was reposted online by a syndicated Washington Post columnist and syndicated by an online blogging network. Outside of work, she spends time getting her increasingly reluctant kids to hang out with her and her husband. He's a good guy because he loves to sit and have a glass of wine and listen to stories about her day, even if he has already heard them. She also adores her very naughty rescued Lab, Piper, who steals food from the counter and then hides it under the pillows on sofas or beds.

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How to Build a Sustained Giving Program
Fundraising, Sustainer Management
August 1, 2025

How to Build a Sustained Giving Program

Julie Kennon By Julie Kennon
A sustained giving program is a structured monthly or recurring donation strategy built around donors who commit to giving consistently over time. These “sustainers” provide predictable revenue, stronger retention, and long-term financial stability.
Read More
How Donor-Advised Funds Can Supercharge Year-End Fundraising
July 31, 2025

How Donor-Advised Funds Can Supercharge Year-End Fundraising

Julie Kennon By Julie Kennon
When the pressure is on to hit annual fundraising goals and the calendar year is winding down, nonprofits should leave no stone unturned to maximize giving.
Read More
Apple Pay and Google Pay and Venmo...Oh My!
July 31, 2025

Apple Pay and Google Pay and Venmo...Oh My!

Julie Kennon By Julie Kennon
Hate to say it, but stop right there. That's misconception number one. Apple Pay and Google Pay and Venmo are not payment methods. Misconception number two? They’re not even payment gateways. So what are they?
Read More
Top 10 Best Nonprofit Email Marketing Platforms, Reviewed
July 22, 2025

Top 10 Best Nonprofit Email Marketing Platforms, Reviewed

Julie Kennon By Julie Kennon
Ah, email. It remains a favorite fundraising tool. After all, it’s cost-effective, convenient, and flexible. Whether you are nurturing your donors, prospecting for new ones, promoting events, or sending out year-end appeals, the right nonprofit...
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What CRM Vendors Really Think When They Read Your RFP
June 12, 2025

What CRM Vendors Really Think When They Read Your RFP

Julie Kennon By Julie Kennon
You just spent a week crafting the perfect CRM RFP. Now what?
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What Donors Want (And How to Deliver It)
June 6, 2025

What Donors Want (And How to Deliver It)

Julie Kennon By Julie Kennon
I’d be willing to bet that every nonprofit leader has looked at themselves or their team and asked this question: What do our donors really want from us?
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The Hidden Cost of Dirty Data (And Why it Matters Now)
May 29, 2025

The Hidden Cost of Dirty Data (And Why it Matters Now)

Julie Kennon By Julie Kennon
You want to know when most nonprofits tackle dirty data?
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Nonprofit CRM Pricing: It’s Complicated!
May 22, 2025

Nonprofit CRM Pricing: It’s Complicated!

Julie Kennon By Julie Kennon
We get it. You’re busy, you have a budget, and you need a ballpark price before you commit to a phone call with sales. All you want is a number (or a range of numbers) to see if we should talk.
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Why One-Size-Fits-All Fundraising Software Doesn’t Fit You
May 9, 2025

Why One-Size-Fits-All Fundraising Software Doesn’t Fit You

Julie Kennon By Julie Kennon
"We can’t customize our donation page.” “I can’t run reports to get the information my board wants to see.” “We don’t have a developer on staff! Why aren’t platforms more flexible?” These are all comments we’ve heard from nonprofits frustrated...
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Should You Tell Your Donors Your Newsletter Was Written by AI?
May 6, 2025

Should You Tell Your Donors Your Newsletter Was Written by AI?

Julie Kennon By Julie Kennon
Imagine the perfect nonprofit appeal: a heartfelt story that pulls the reader in, offers clear connections between donations and real impact, and asks for support in a warm, respectful way. It strikes the right balance—emotional but not...
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