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Dave Martin

Dave Martin

Dave is a digital marketing expert with a unique combination of non-profit and for-profit experience. He combines that with a track record of delivering real results. Dave is a metrics-driven, content-centric, scrum-loving, conversion rate-obsessed marketer. Dave loves leading teams and inspiring people. He is an innovator, a thought leader, and lives by the mantra “always be learning.”

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Advocacy Software: What Nonprofits Need to Know
Advocacy
January 23, 2024

Advocacy Software: What Nonprofits Need to Know

Dave Martin By Dave Martin
When people think about nonprofit organizations, their minds likely jump straight to their charitable missions or fundraising initiatives. However, there’s another aspect of your nonprofit strategy that supporters should think about when they...
Read More
What Did Nonprofits Read in 2023?
January 12, 2024

What Did Nonprofits Read in 2023?

Dave Martin By Dave Martin
Ah, we love a good recap article. Because our blogs are read by thousands of nonprofit executives each week, we thought it would be interesting to see which subjects were the most appealing to the organizations we serve.
Read More
GivingTuesday…How Did We Do?
December 1, 2023

GivingTuesday…How Did We Do?

Dave Martin By Dave Martin
What a week for nonprofits! GivingTuesday 2023 is in the books, and we’re getting our first look at how this traditional kickoff to the busiest giving season went.
Read More
Gift Probability: What It Tells You About Your Donors
November 3, 2023

Gift Probability: What It Tells You About Your Donors

Dave Martin By Dave Martin
Is it AI or data or just plain voodoo? This question comes up time and time again, so we decided to give you a user-friendly answer. Which means not a super complicated, techy answer.
Read More
Maximize Corporate Giving with CharityEngine
October 20, 2023

Maximize Corporate Giving with CharityEngine

Dave Martin By Dave Martin
At the core of a nonprofit’s mission is the desire to, in some way, change the world for good. While there are uphill battles when you have such a lofty goal, it’s increasingly obvious that nonprofits have great support and help from socially...
Read More
Nonprofits, It’s Time to Get Started With AI!
October 3, 2023

Nonprofits, It’s Time to Get Started With AI!

Dave Martin By Dave Martin
AI, or artificial intelligence, is back in the news in a big way. The introduction of ChatGPT means that AI is no longer some sort of strange scientific voodoo…it can now write a grocery list or plan a weekend getaway for you. How can nonprofits...
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CVV Numbers…When Do Nonprofits Need to Ask for Them?
September 10, 2023

CVV Numbers…When Do Nonprofits Need to Ask for Them?

Dave Martin By Dave Martin
It’s as if we were asked to write an article on one of the most random—and possibly most boring—topics out there. But bear with us for just a second while we highlight CVV codes! Believe it or not, they affect your donations, so let’s take a quick...
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What is Donor Attribution…and Why is it Such a Big Deal?
August 14, 2023

What is Donor Attribution…and Why is it Such a Big Deal?

Dave Martin By Dave Martin
We’re going to talk about something that no one likes to talk about.
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Widgets and Public APIs Aren’t Boring!
July 28, 2023

Widgets and Public APIs Aren’t Boring!

Dave Martin By Dave Martin
Who are we kidding? They’re a little boring. But what’s not boring is how easy it is to add widgets on your own site, and it’s definitely not boring to learn that you can use APIs to build the donor experience you want.
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Five Reasons CharityEngine is the Best CRM for Your Nonprofit
May 17, 2023

Five Reasons CharityEngine is the Best CRM for Your Nonprofit

Dave Martin By Dave Martin
You’ve done your homework. You’ve seen the software, you’ve grilled the sales team, you’ve scoured the review sites. And you’ve decided, like many other nonprofits, that CharityEngine is going to be the secret sauce to your success.
Read More
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